Sharing the Exchange Story Through Social Media

The Exchange senior leadership team is extremely engaged and following local pages.

Exchange facilities are
100 percent all in with their own official Facebook pages. Now, every Exchange has incredible opportunities to engage with their local customers with information that pertains directly to them. Facebook pages and followers continue to grow as customers are learning to look at local social media pages to provide direct answers and awareness.

Each administrator’s job for local Exchange Facebook pages is important and should be managed by an associate who is familiar with social media and enjoys the effort. This critical task can make or break the customer experience.

It is essential to share both corporate posts and local posts on exciting news and events.

The Exchange facilities below have been recognized for their Facebook reach, likes, check-ins, weekly growth, engagement and reactions. These facilities do the hard work to communicate with customers on all channels.

Social media analysts Leah Mathews and Lori Gillespy can help you get the most out of your local Facebook experience. You can reach them at socialmedia@aafes.com.

Find all Exchange social media channels and links here.