#WaybackWednesday: For National Pizza Day, the Story of the Exchange’s Own Pizzeria

36334897762_8c71e1bb36_k

Feb. 9 is National Pizza Day, which inspires this look back at Anthony’s Pizza, the Exchange’s own pizzeria—which happened, in a way, because of a burger.

The first Anthony’s opened on May 1, 1987, at Fort Bliss. Sixteen years earlier, the Exchange made its first move into the fast-food business with Run-In Chef, a restaurant that offered a limited menu for takeout sales. The first one opened in 1971 at Fort Leonard Wood.

In a 2017 photo, the 9th Regiment Logistics Airmen from Camp Hachinohe make a lunchtime visit to the Anthony’s Pizza at the Misawa Air Base Exchange in Japan. The Misawa location remains open.

Competition from fast-food restaurants in civilian areas outside installations’ gates was strong, and in the ‘80s, the Exchange decided to take a deeper dive into the fast-food biz. In 1983, Congress approved Exchange plans for a five-location test of a name-brand fast-food burger operation, which evolved into the AAFES Burger King Program. On May 15, 1984, the Exchange awarded a contract to Burger King to open a minimum of 185 Burger Kings on Army and Air Force installations worldwide.

Anthony’s Pizza—The World’s Greatest Pizza was one of the first food concepts to build on the foundation of the Burger King program. After the first one opened at Fort Bliss, Anthony’s grew to have nearly 300 locations worldwide at its peak. Locations often held morale-building (and perhaps waistline-building) promotions such as pizza-eating contests. In the mid-90s, Anthony’s was one of a number of restaurants the Exchange opened in the Balkans to serve more than 2,000 American troops that were part of a NATO peacekeeping mission to Eastern Europe.

As demand for name-brand restaurants grew, however, the demand for Exchange-exclusive brands such as Anthony’s declined. In April 2021, Stars and Stripes reported on the closure of the Anthony’s at Ramstein Air Base in Germany—the last location in Europe.  Thirteen locations remain in the Pacific Region, and three in CONUS.

In addition to Anthony’s, Blaze Pizza, Domino’s, Hunt Bros., Papa John’s and Pizza Hut operate concessions at various Exchange locations worldwide.

Sources: “One Hundred Years of Service: A History of the Army and Air Force Exchange Service”, Exchange Post archives, Exchange history Flickr.

3 Comments

  1. Carmelo Soto on February 17, 2022 at 9:41 am

    Anthony’s pizza was my favorite pizza ever. when I started working at the Ft. Knox exchange that was my place for lunch. I really miss this place, bring it back!

  2. Ryan on November 11, 2023 at 4:02 pm

    Where are they still located? It’s part of our final meals list me and my brother want to do. We use to have one at Edwards but when COVID happened it closed. I heard there might be one in Japan

    • Robert Philpot on November 14, 2023 at 8:51 am

      Hi, Ryan,

      We checked with the Services and Food directorate and there are 11 left–all in Pacific Region. There are three in mainland Japan, two on Okinawa and six in Korea. We’re also told that some of those will close within the next year. A quick check indicates that there’s still one at the Misawa AB Exchange and one at Camp Foster. If you’re trying to visit one at a specific Exchange, I’d recommend checking that Exchange’s website first — and even if you see an Anthony’s listed, it’s worth a phone call to doublecheck to see if it’s still open.

      Robert Philpot
      The Exchange Post

Leave a Comment





This site uses Akismet to reduce spam. Learn how your comment data is processed.