Europe, Pacific Exchanges Plan Super Bowl Activities for Overseas Military Families
Exchanges in Europe and the Pacific are ensuring that military families living overseas have the opportunity to enjoy one of the comforts of home: The Super Bowl.
“For U.S. sports fans, this is the biggest event of the year,” said Col. Don Nowlin, Europe/Southwest Asia/African Region commander. “The Super Bowl LVIII screenings and other activities provided by the Exchange are vital to the morale of service people and their families who are far from home.”
The Armed Forces Network will broadcast the game between the Kansas City Chiefs and the San Francisco 49ers on its TV, radio and streaming services. AFN’s broadcast will include Exchange messages including the “football toss” ad featuring Sgt. Maj. Of the Army Michael Weimer; Chief Master Sgt. of the Air Force JoAnne Bass; and Chief Master Sgt. of the Space Force John Bentivegna.
Also scheduled to air is a brand benefits spot about name brands carried by the Exchange such as The Home Depot, Sunglass Hut, Bath & Body Works and more. The ads will air on AFN during pregame and during the game.
Some stores have scheduled special screenings of the game between the Kansas City Chiefs and the San Francisco 49ers. Super Bowl fans overseas will be able to watch the game, which kicks off at 5:30 p.m. Eastern time in CONUS, in real time at their locations.
Other Exchange stores and restaurants will have game-related promotional events during the weekend.
“This is another way the Exchange represents its ‘We Go Where You Go’ motto,” said Col. Jason Beck, Pacific Region commander. “Whether overseas families are rooting for the Chiefs or the 49ers or just want to enjoy the communal spirit of watching the Super Bowl, the Exchange is bringing the game to them.”
Here’s a rundown of some of the events hosted by the Exchange:
Europe
Grafenwoehr: In coordination with TKS, the Grafenwoehr Exchange will present screenings of the game at Grafenwoehr, Hohenfels and Vilseck Rose Barracks.
Kaiserlautern Military Community: The KMCC Exchange, USO Kaiserlautern and TKSCable will host a Super Bowl Celebration at the Ramstein KMCC food court. The game will air in real time on a 20-foot LED screen. A free buffet will be available for the first 600 guests. DJ Nola will spin tunes, and a photo booth and a Lego area will be available. Doors open at 7 p.m. KMCC time, and kickoff is 12:30 a.m.
Pacific
Andersen Main Store: The store will host NFL trivia on Sunday. Contestants can win bounce-back coupons to the food court dated Feb. 12 at participating restaurants (Pizza Hut and Taco Bell).
Camp Casey: The food court will have a 75-inch TV temporarily installed for fans to view the game.
Fussa Express at Yokota Air Base: The store will hold a Meet the Managers event from 4 to 7 p.m. Japan time Friday, featuring a sampling of Super Bowl-themed drinks. Exchange Airline Catering will have samples of new menu items.
Hickam Main Store: The store will host a meet-and-greet with four NFL Cheerleaders—Mary Kate Naylor of the Denver Broncos squad, River Banks of the Tennessee Titans, Delaney Wilder of the Cincinnati Bengals and Kacey Mejias-Thompson of the Indianapolis Colts—from 11 a.m. to 1 p.m. Hawaii time on Saturday.
Okinawa Pizza Hut: Delivery locations will open early with a promotional offer of two large one-topping pizzas and 20 traditional or boneless wings for $49.
Yokota Main Store: The store has partnered with the Defense Commissary Agency (DeCA) to host a Madden NFL 24 “Big Gaming Tournament” on Saturday at three locations (main store, Yokota food court and Yokota commissary). The grand-prize winner will receive a PlayStation 5 gaming console, $100 Exchange gift card and a $50 commissary gift card.
