This Holiday Season, Share the Exchange Story of Serving Those Who Serve and Have Served

Head shot of Exchange Director/CEO with text.

Team,

As you spend time with loved ones this season, please keep in mind that holiday gatherings create special opportunities to share our amazing story of serving those who serve and have served.

As an example, the Exchange now delivers $1.6 billion in financial benefit to our Nation’s military community annually. This stunning amount isn’t just for one year—it’s a significant contribution that this hard-earned benefit makes to military recruiting, readiness and retention every year.

In the past 10 years, the Exchange has provided $3.7 billion in earnings critical military Quality-of-Life programs. In fact, all Exchange earnings (100%!) support our military community.

Let your family and friends know that the new MILITARY STAR card, through a groundbreaking partnership with Discover Global Network, is now being accepted at more on-installation locations than ever before. The new card includes an EMV chip for security and tap-to-pay and mobile wallet functionality. Beyond convenience, the MILITARY STAR card offers the lowest unsecured APR of any retail credit card available today and has no annual, late or over-limit fees.

The MILITARY STAR card is a great deal for cardholders and Quality-of-Life support as it alone creates more than $400 million in value for Warfighters and their families annually.

There is so much more to share: The Exchange’s initiative to hire Veterans and military spouses. The Associate Transfer Program that helps military spouses build careers. Collaborations with name brands such as The Home Depot, Bass Pro Shops and more. Tastes of home from partnerships with such well-known restaurants as Panera Bread, Panda Express, Qdoba Mexican Eats and many more.

Show that what Team Exchange does matters to the heroes we serve and the American public with this terrific video highlighting the Exchange’s mission-essential support.

Our Veteran and active-duty teammates are highly qualified experts who bring a unique perspective to the incredible value the Exchange has provided our Nation’s military for more than 129 years. We are truly grateful to each of you who speak with authority when it comes to how crucial vibrant and sustained Quality-of-Life support is as it relates to the broader military mission.

As Napoleon said, “an army’s effectiveness depends on its size, training, experience and morale, and morale is worth more than any of the other factors combined.” Each of you are at the tip of this very important spear, making an extraordinary difference with respect to the morale of American Soldiers, Airmen, Guardians, Marines, Sailors and Coast Guardsmen.

Wherever this season finds you, happy holidays to you and yours. Let them know how honored you are to serve—and the many ways the Exchange goes above and beyond to accomplish the extraordinary. It is truly an honor to serve those who serve with amazing teammates like you.

Tom Shull

Director/CEO

 

1 Comments

  1. Gayle Middaugh on December 7, 2024 at 4:41 pm

    Nice article, thanks!

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