BRIDGE Seeking New Logo to Represent Special Emphasis Program
BRIDGE is calling on Team Exchange to help shape the future symbol of the special emphasis program by participating in its logo and slogan contest.
The contest reflects a wider effort to update logos across the Exchange’s special emphasis programs. Entries are due Dec. 27.
Judges are looking for a meaningful and inclusive symbol that incorporates a bridge, which symbolizes connection, resilience, evolution and progress.
To be considered for entry, participants are asked to include three versions of the same logo – two in vibrant colors of their choosing and one in Exchange colors.
For the slogan, judges are looking for something that emphasizes unity and hope while acknowledging diversity. Slogans should be simple and easy to remember.
To enter, participants must submit a high-resolution .jpeg, .png, or .PDF file of an original logo to DiversityInclusion@aafes.com. Associates must enter “Logo Contest – BRIDGE – Name of Associate” in the subject line of the email. Only original entries will be considered. Participants can enter just either category or both.
The winner will be notified Jan. 13 and will receive a Director/CEO or COO challenge coin and a Thanks Award of $250. The design will be revealed the week of Martin Luther King Jr. Day.
“Every associate is welcome to help BRIDGE shape a new symbol that reflects who we are and where we’re heading as a special emphasis program,” said co-executive champion Marla Randolph, Executive Vice President and Chief Operating Officer. “As we have seen in previous contests, Team Exchange brings much creativity, vision and passion to the table.”
Exchange Special Emphasis Programs and EEODI
Associates can contact BRIDGE (Building Resources in Diversity Growth of Employers) Program Manager Judy Hathaway (hathawayj@aafes.com) or Angela Bledsoe (littlebledsoea@aafes.com) for more information. For information about Exchange special emphasis programs or the Equal Employment Opportunity, Diversity and Inclusion office, visit the SharePoint portal.