Marketing Customer Engagement
The Exchange is inviting associates to create a logo commemorating a historic milestone. The winning logo will be used in marketing, print and digital media and other communication channels throughout 2025.
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The NASCAR Cup Series Bass Pro Shops Night Race marked the Exchange’s first time connecting with the military community at a NASCAR event.
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The Exchange is inviting associates to create a logo commemorating a historic milestone. The winning logo will be used in marketing, print and digital media and other communication channels throughout 2025.
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The trailer will serve Central and Eastern Regions before being displayed at the 125th Army-Navy Game on Dec. 14 in Washington, D.C.
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The Exchange has been recognized as a leader in social media, digital and content marketing, receiving top honors at the 2024 Ragan PR Daily’s Content Marketing Awards at the Yale Club in New York City.
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Associates serving as Public Affairs Representatives at each installation work all year long to share Exchange relevancy messaging with their community.
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Merchandising and marketing leaders from across military resale came to Exchange headquarters on Feb. 27 and 28 for the Alliance’s annual meeting, a gathering to discuss plans to continue strengthening exchange and commissary benefits.
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2023 marks the sixth straight year the Exchange has been a participating partner in the game between the Army Black Knights and Navy Midshipmen, one of the fiercest rivalries in college football.
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A national television audience will see an Exchange commercial during the broadcast of the battle between the Army Black Knights and the Navy Midshipmen
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During the past couple of weekends, three new Exchange announcements have made their national TV debuts. The videos, produced by the Exchange’s Digital Media Networks team, feature Sgt. Maj. Of the Army Michael R. Weimer; Chief Master Sgt. of the Air Force JoAnne Bass; and Chief Master Sgt. of the Space Force John F. Bentivegna.…
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