Marketing Customer Engagement
For the fifth straight year, Exchange branding scored big at the Lockheed Martin Armed Forces Bowl, using the game’s national broadcast to increase awareness of the hard-earned benefit.
Read MoreTwo 30-second commercials will air during the game to promote the hard-earned Exchange benefit.
Read MoreAs America’s future military leaders took the field at the 122nd Army-Navy Game, the Exchange scored another victory for engagement and brand exposure on Dec. 11.
Read MoreAs America celebrates the 122nd edition Army-Navy Game on Dec. 11, the Exchange will be connecting with the military community through a national commercial that will air on the CBS broadcast.
Read MoreThe first Army/Air Game at a neutral location since 1965 ended in a thrilling 21-14 overtime victory for the Army Black Knights, maximizing brand exposure for the Exchange this past weekend.
Read MoreOn behalf of a grateful Nation, the Army & Air Force Exchange Service and The United States of America Vietnam War Commemoration will honor four Vietnam Veterans during an on-field ceremony Nov. 6 at the Lockheed Martin Commanders’ Classic presented by USAA. During the Army vs. Air Force football game at Globe Life Field in…
Read MoreThe Exchange’s fall fashion trend guide is returning for 2021, debuting Oct. 15.
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